We were very harsh in jumping on Sprint-Nextel with their boneheaded move to attempt to get rid of customers who complained too much, what is now known as one of the worst customer-service initiatives of all time, the "Sprint 1,000 Fiasco" which destroyed half of Sprint's value, and had both its CEO and Chief Marketing Officer fired. Good riddance. Incompetent fools!
At the time, Sprint was rated dead-last in customer service reputation, by the annual MSN Money survey of customer satisfaction. Not just among telecoms companies in America, dead-last among all companies. Well, the new CEO came in and started to fix things. Now we see the new results of the worst 10 companies in America. Sprint is still there but they are no longer the worst. It is small solace to those 40.5% of its total customer base, who rate Sprint's customer service as "poor" but at least they are starting to get better. Lets give them some breating space and hope the company turns around. There are plenty of "walking corpses" in the North American mobile telecoms space, ha-ha, Motorola, Lucent, Microsoft, Nortel and we could use some good news among the big boys, not just the small guys like RIM and the newcomers like Apple. All you employed by Sprint-Nextel, keep at it, and focus on customer satisfaction. The worst is over, you are now on the mend. The company can become great once more!
